With only 1 day left in this decade, there’s so much to be grateful for, to be hopeful for, to reflect on, and to be curious about. The wonderings and wanderings of how to make next year, your best year. And reflect you should. So to honor your time of reflection, today we’ll keep it short.
Remember Those You Serve
As this year and decade ends and the next one is about to begin, I encourage you to remember the importance, and power, of those you serve – your clients. As you write down your goals for the next month, quarter, year, or decade – include your service to your clients as one of your top priorities. Dedicate yourself to not only serving them, but serving them well. Discover new and better ways to organize your business for them, your interactions with them, your services for them, and your service to them.
The power of the client has grown greatly over this past decade, and will no doubt continue to double, triple, and quadruple over this next one. And it’s not just in any industry – it’s in every one, from the bottom to the top, and back down again. Whether you’re Jimmy Johns selling $6 sandwiches (whose latest copy on their takeout bag is “We’re only as good as our last sandwich. Our fate is in your hands” – so true Jimmy Johns, so true) or you’re Mercedes selling $60,000 cars, serving clients well is, and should be, a top priority.
Ask Yourself, How Can I Better Serve My Clients?
And although serving clients well does make you more efficient, more profitable, and more professional, it’s also really good for the soul. Really, really good. So I encourage you to take a long, hard look at your design firm right now and ask yourself, “How can I better serve my clients? How can I be of better service to them? What else do I need to focus on? What documents do I need to create? What systems do I need to develop? What ways can I better serve them through being a true leader? How can I ease their stress and burden?” Then go and spend the next year making those changes.
Clients need you, want you, and have pursued you as someone who they want to spend their time, money, and home with. So honor that, your firm, and yourself, by truly committing yourself to them and your service towards them. They deserve it, you deserve it, and your firm deserves it. This isn’t a dedication to being a door mat. It’s a dedication to serving as leader.
So as you close out this year and this decade, reflect on those who have helped you get where you are today – your clients. Whether you’ve achieved all that you want and more, or you’re still working on getting there, remember to joyfully serve those who help you to keep your doors open, day after day, month after month, allowing you to utilize your gift of creating beautiful, life changing spaces time and again. You’ll both be eternally grateful for it.
Cheers to your continued success in the New Year!
P.S. And if what you need to serve your clients well in 2020 is a roadmap on how to get there, now is your last opportunity to take advantage of the bundle that’s only available until this Thursday, January 2nd –“My Best Year!”
If you’re ready, willing, and able to make your clients one of your top priorities next year, and want to learn everything you can to make that happen, get your bundle now. From foundational systems and strategies all the way up to laying on a bit of luxury and pampering, and everything in between – it’s all here for you. And so am I.